Makro (CP Axtra)

แม็คโคร (ซีพี แอ็กซ์ตร้า)

Consumer Brands, Apparel & RetailBangkok

Business focus

Consumer Brands, Apparel & Retail

Description

Makro operates under CP AXTRA, which runs the 'Makro-Lotus's' brands as Thailand's leading wholesale-retail group. Makro PRO was ranked Thailand's No.1 e-commerce platform by Euromonitor International (research conducted Dec 2025-Jan 2026) across both B2B and B2C sales, powered by AI/ML and LLM-based vector search for Thai-language queries. In June 2025, CP AXTRA launched AXTRA Digital, merging IT and digital teams into an agile 'squad' model to accelerate transformation.

Featured in programmes

Thailand Retail: Convenience, Phygital & B2B Wholesale

CP All · Central Retail · Siam Piwat · Big C

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