Paragon Technology & Innovation (Wardah/Emina/Make Over)

Business focus

Consumer Brands, Apparel & Retail

Description

PT Paragon Technology and Innovation, founded by pharmacist Nurhayati Subakat — whose Wardah brand, Indonesia's first halal cosmetics line, launched in 1995 — is Indonesia's largest cosmetics maker and pioneer of halal beauty, producing 135M+ halal-certified units yearly under Wardah, Make Over, Emina and Kahf. As of early 2025 CEO Salman Subakat confirmed the company remains privately held, with no confirmed IPO.