ShopeeFood

Business focus

Internet, E-commerce & Platforms

Description

ShopeeFood is Singapore-based Sea Ltd's food-delivery service, built into the Shopee app and launched in Indonesia in 2020–2021 into a market long dominated by GrabFood and GoFood. Leveraging Shopee's large existing user base, it scaled rapidly: by 2024 its market share reached roughly 18%, and its GMV overtook GoFood's ($2.3 billion vs $1.9 billion), growing more than 50% year-over-year.